Cutting through the distractions of Twitter chatter, non-fungible tokens (NFTs) present a powerful opportunity for the future of commerce, not just a trendy new profile picture. Here, we share the deep dive on NFTs and digital goods led by our fall ’21 fellow, Alicia Novoa.

Alicia’s research includes the data behind why retailers and big brands hopped on the NFT bandwagon in 2021 and examines the unique layers in the infrastructure stack needed to create, distribute, and use digital goods.

Check out her deck, below.

Sending a huge thank you to Alicia for her brilliant work! You can connect with Alicia on LinkedIn and Twitter.

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Commerce Ventures

Commerce Ventures

Early-stage venture capital firm investing in technology innovators in the retail and financial services eco-systems.